Online animal advocacy is a great way to spread awareness in your free moments. It’s easy, it’s free, and it can be incredibly effective, especially if we start coordinating and working together!
Many of us have already started using Facebook as a mechanism of spreading awareness about animal issues–be it through groups, causes, posts, etc. There is no doubt that animal rights is leaving quite a mark on Facebook. There are more animal rights groups than I can count, and even vegan groups have accumulated thousands of members! But why stop here? There are hundreds of other social media sites that have yet to be touched by animal advocates. A huge one of these is Digg.com. Have you heard of it? If not, let me introduce you.
Digg.com is a social media news site where individuals create an account (with a user name and profile), submit content (web sites, news articles, videos, etc) and depending on the number of Digg’s the submission receives and how popular it becomes, it could ultimately reach the front page of digg. Now the cool thing is… content on the front page of Digg can reach upwards of 60,000 viewers! This is HUGE publicity for the site/content submitted.
Right now it is difficult for content promoting animal welfare to reach the front page because there are not many animal advocates using Digg! Because of this, animal stories–no matter how quality–don’t become popular.
Now IMAGINE if a bunch of animal advocates started using Digg. If we got just 100 animal advocates to start Digging submissions about animal welfare, these sites would reach thousands. This number (100) may seem intimidating, but consider how many animal advocates regularly dedicate their time to publicising animal issues on Facebook. Consider all the people pouring their efforts into writing and maintaining their own animal rights or vegan blog (there are hundreds, at least). Consider how ridiculously easy it would be for people to take a minute of their day to Digg the animal content. This could happen–we just need to take the initiative to make it happen!
Now there is a crucial factor we must keep in mind: This can only work if all the animal rights people are connected so that animal friendly submissions are brought to everyones attention. How can we do this? First, you should know that there is a “share” function that allows you to “shout” submissions to your Digg friends. Ordinarily, in order to make your content popular you first need to spend months accumulating hundreds of digg friends and shout your submissions to all of them. However, this can be greatly simplified by electing one (or a few) central animal rights digg representatives. All newcomers to Digg should add this individual as a friend. In this way, newcomers with very few friends can submit content and shout it to the central digger who can then shout it to all the other animal rights diggers. At the same time, you will receive shouts about other animal rights content from the central digger (so you don’t have to go sifting through Digg to find it yourself).
OK. If you’ve read this far I’m sure you’re eager to try this out. Here’s how to start:
- Create a Digg.com account/profile here.
- “Friend” the central Animal Rights digg representative (Michiko280) here.
- Start digging! Here is a good article to start with (about Factory Farming). You will receive shouts from Michiko280 when important animal rights content is submitted (usually about once a day).
- Spread the word! If you have animal advocate friends, invite them to join!
That’s a rap! Thanks for reading, and I hope you decide to get involved with this effort.
– Michelle :)